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AHDB to simplify family of brands

The Agriculture and Horticulture Development Board’s (AHDB) operating divisions, of which HDC is one, will be rebranded later this year to create a simplified family of levy-payer facing brands under the AHDB name.

Potato and horticulture export showcase at Fruit Logistica 2015

Building on the growing success of its collaboration over the past two years, Horticultural Development Company (HDC) and Potato Council will bring the largest collaborative UK stand yet to this year’s Fruit Logistica event in Berlin.

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