Location
Brassicas: A healthy eating educational programme

Research

FV 412 - Brassicas: A healthy eating educational programme

Start Date: 
01/04/2013
Completion Date: 
31/03/2016
Project Leader: 
Jonathan Corbett
Code: 
FV 412

Through this campaign we want to introduce new consumers across all age groups to Brassica products and also re-engage/ inspire lapsed consumers who have moved away from the category